The default motto for mall developers in Bangkok is “more malls, the better”. The city alone has around 120 malls scattered around the central district. According to CB Richard Ellis, international property consultant, 1,000,000 sq mtres of retail space should be completed around this year. Bangkok ranks eighth among the top retail target markets in Asia-Pacific based on reports. You can just be in a hotel near Em Quartier and take advantage of the privilege.
The malls cover a huge swaths of land in major areas, and Bangkok can be losing a distressing appeal to just being another city with many skyscrapers. Residents through the Makassan Hope group are now requesting the Bangkok Metropolitan Administration to stop selling voluminous plots of state land in the central district for developers to build.
Soon to make way for condominium blocks are the much talked about renowned street food court on Sukhumvit Soi 38. It’s just a walking distance from your hotel near Em Quartier to the central district.
Despite the sentiment, one of the three retail queens Supaluck Umpujh oversaw the construction of Em Quartier, and says the residents living nearby have so much to gain for having modern shopping malls built in this area.
The malls with its mini parks, stores, restaurants and cinemas can provide entertainment for residents especially when they are bored staying inside their condominiums, or they may just be inside a hotel near Em Quartier and visit these areas.
People can have fun and enjoy their social life by visiting any of the malls nearby. They may want to hang out, have their hair and nails done, enjoy seeing their kids at game zones, or simply watching a movie.
Em District includes Em Quartier in their master plan, which covers 650,000m2 retain zone in three shopping compounds. The building can be seen in a hotel near Em Quartier, just a walking distance away.
Since its first inauguration, the mall has arrived with a variety of marketing gimmicks including the flash mob dance by Pharrell William and the latest #Feel Instagram campaign.
According to Supaluck, the building can look luxurious but cold inside; so we want more people coming to the mall happier, just like if it were their own homes.
It is certain that more malls will be built to attract more shoppersas well as to provide appeal, she says. You’ll see the difference if you stay in a hotel near Em Quartier, and see how attractive it is.